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The X440 is being sold in three variants – Denim, Vivid and S. Their prices range between Rs 2,39,500 and Rs 2,79,500 (ex-showroom). This is Harley Davidson’s most affordable motorcycle. The company has received more than 25,000 bookings for it. To meet its growing demand Hero MotoCorp It will increase its manufacturing. The company’s Chief Executive Officer, Niranjan Gupta, said, “Our effort will be to complete all the deliveries in the next few months. For this, the supply chain capacity is being increased.”
The design of this motorcycle has been specially made according to the conditions of the country. Many styling elements have been taken from the company’s previous models. The X440 has a round headlamp, LED lighting and LCD instrument control. It has a recently developed 398 cc single cylinder and air cooled motor, which generates 27 bhp of power and 38 Nm of peak torque. Along with this, there is a six-speed gearbox, inverted front forks and twin shock absorbers at the rear.
Braking has been improved in this. This is the first motorcycle developed in partnership between the two companies. Under this partnership, Hero MotoCorp will manufacture and market Harley Davidson motorcycles in the country. Hero MotoCorp has planned to increase its presence in the segment of powerful motorcycles. The company wants to strengthen its position in the category above 160 cc. It is also focusing on launching new products every quarter. Hero MotoCorp’s sales in September fell by 14.41 percent to 3,91,310 units. In the same month last year, the company had sold 4,21,288 units. Company had said that the major reason behind the decrease in sales is the heavy rains last month. The company gets a major part of its sales from rural areas.
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